Australian Bankers Association examines pitches for tax campaign
28 May 2017
As a parliamentary inquiry into life insurance continues to hear shocking misconduct revelations and NAB became embroiled in a new scandal at the weekend, the banks' mouthpiece, the Australian Bankers' Association, has been interviewing agencies as they consider a new campaign.
The Australian Financial Review can reveal that agencies including WPP and Red Head have asked to pitch for a possible public campaign related to the $6.2 billion banking tax.
Read More: http://www.afr.com/business/banking-and-finance/australian-bankers-association-examines-pitches-for-tax-campaign-20170528-gweth7